The goal of WP7 is twofold:

1. raise awareness of multimodal analytics critical role in addressing societal challenges and
2. ensure that project’s results will be communicated to stakeholders in such a way that the European Data economy will be promoted. 

WP7 will raise awareness of the MARVEL E2F2C framework and Data Corpus-as-a-Service to scientific, academic and industrial communities, to show that multimodal analytics and representations are becoming a necessity for a Smart City environment. WP7 objectives are:

• provide maximum visibility and public awareness of the MARVEL solution by following a sound dissemination strategy.
• provide business and technical know-how of MARVEL’s AI-based intelligence to the participating partners and companies outside the consortium.
• build a concrete exploitation strategy for the project, on top of partners’ individual exploitation plans.
• identify MARVEL assets and products and map them to actual market needs.
• define a condensed business plan for the long-term sustainability and potential commercialization of the MARVEL framework.
• take into consideration relevant policy, privacy and legal issues.